Alex Panchuk, Paid Media Manager @ Reply.io answered 5 questions for PPC-jobs. He talked about his role at Reply, must-have PPC skills & how the industry is changing.

Whether you’re a new graduate or looking for a PPC executive or PPC manager position, there are several things you need to consider when applying for work. While the salary and additional benefits are important, it’s worth taking a look beyond a bank balance.

With global digital ad spend predicted to exceed $500B by 2023 there’s no doubt that digital marketing skills are in high demand and companies are competing to attract the best talent.