Senior Search Specialist

Canon

,

Uxbridge

,

You will also be responsible for the strategic development of the search channels for Canon EMEA through identification, analysis and recommendation/implementation of incremental improvements & new opportunities.

What we give

With Canon, you'll get the support and encouragement you need to grow, from people who share your ambition. We'll invest in your professional development to help you learn and progress in your role with us. You'll find leaders who give you the freedom to explore new things and a team where knowledge is shared openly.

As the Senior Search Specialist, your key responsibilities and duties will be;

  • Working with agencies, platform owners, eg. Google, and industry bodies to identify and assess macro trends, new search channels, platforms, tools and opportunities to deliver new search related initiatives and Canon-wide improvements that deliver improved performance in paid search
  • Providing ongoing assessment and improvement actions for our Canon-wide search performance (including auditing agency performance) and making recommendations to Business Unit/function/Canon Group stakeholders
  • Managing the alignment of Paid Search alongside SEO activities to ensure the optimal balance of each to deliver the best visibility and return against our investment
  • For our B2B & Developing Regions Business Units and supporting functions, work with the Paid Search Agency, Media Agency and relevant business stakeholders to plan and deliver efficient and effective programmatic and display campaigns that fully integrate with Paid Search, including the alignment of data across data management platforms to support automated decisions
  • Utilising data management platform/s to ensure efficient retargeting programmes for our B2B & Developing Regions Business Units and supporting functions
  • Measuring & report on the suite of search KPIs and deliver Canon-wide Search performance reports
  • Facilitating meetings between the Paid Search agencies, the SEO agency and Canon internal teams for our B2B & Developing Regions Business Units and supporting functions
  • Supporting the SEO Specialists, as required, to develop & deliver search insights to Consumer, B2B and Developing Regions business units
  • Working with other Canon regions to identify opportunities for collaboration which deliver increase search efficiency & effectiveness

What we ask

We need people who can achieve the exceptional by working collaboratively, who have the courage to risk new ways of doing things and the ability to see the world the way their customers see it. We're looking for creative problem-solvers like you, someone who can ensure Canon stays ahead in an ever-changing world.

To be successful as the Senior Search Specialist you will have the following skills and experience;

  • Previous experience from a Search agency/client-side Search role
  • Knowledge of implementing microdata/schema.org (desirable) on technical SEO implementation including experience with server redirects, site architecture, taxonomy, faceted search,
  • Strong problem solving and solution finding skills through data mining and analysis
  • Strong knowledge in using website analytics packages (preferably GA), being able to extract appropriate data for analysis and reporting
  • Previous experience managing search agencies
  • Proven track record on drive natural search traffic to retail/e-commerce sites
  • Experience with Search Engine Optimisation (SEO) and related online tools. International experience is an advantage (desirable)
  • Technical knowledge of all aspects of SEO including keyword research, on-page and off-page optimization (desirable)
  • Previous experience of managing on-site search functionality for a brand (desirable)

You will need

As an employee of Canon Europe, you will need to demonstrate the following competencies;

  • Drive for Results  
  • Focus on the Customer
  • Apply High Standards of Accuracy
  • Communicate effectively
  • Plan & Organise effectively
  • Strong communication skills

Further Information

In return for being our Senior Search Specialist you can expect to receive a competitive base salary plus 10% annual bonus, 25 days holiday, DB pension scheme, private medical cover, staff discount across our
product range plus access to many more lifestyle benefits

Canon is enriching lives and businesses in incredible new ways. You can play a part in shaping the future of a company that’s strong, ambitious and considerate, where people do great things together. You can expect the exceptional and achieve the exceptional, with the world's best imaging company.
Canon is changing and so are the markets we supply and the customers we serve. We are on a journey of transition to being a truly customer centric company bringing new services and solutions to our customer communities. To support us on this journey our Corporate Communications and Marketing team are looking for a Senior Search Specialist to join their team and be responsible for working with Canon’s business units, functions, Our Group & affiliate companies, and search agencies to govern and drive the efficiency and effectiveness of search across digital channels.

Apply now

Senior Search Specialist

Canon

,

Uxbridge

,

You will also be responsible for the strategic development of the search channels for Canon EMEA through identification, analysis and recommendation/implementation of incremental improvements & new opportunities.

What we give

With Canon, you'll get the support and encouragement you need to grow, from people who share your ambition. We'll invest in your professional development to help you learn and progress in your role with us. You'll find leaders who give you the freedom to explore new things and a team where knowledge is shared openly.

As the Senior Search Specialist, your key responsibilities and duties will be;

  • Working with agencies, platform owners, eg. Google, and industry bodies to identify and assess macro trends, new search channels, platforms, tools and opportunities to deliver new search related initiatives and Canon-wide improvements that deliver improved performance in paid search
  • Providing ongoing assessment and improvement actions for our Canon-wide search performance (including auditing agency performance) and making recommendations to Business Unit/function/Canon Group stakeholders
  • Managing the alignment of Paid Search alongside SEO activities to ensure the optimal balance of each to deliver the best visibility and return against our investment
  • For our B2B & Developing Regions Business Units and supporting functions, work with the Paid Search Agency, Media Agency and relevant business stakeholders to plan and deliver efficient and effective programmatic and display campaigns that fully integrate with Paid Search, including the alignment of data across data management platforms to support automated decisions
  • Utilising data management platform/s to ensure efficient retargeting programmes for our B2B & Developing Regions Business Units and supporting functions
  • Measuring & report on the suite of search KPIs and deliver Canon-wide Search performance reports
  • Facilitating meetings between the Paid Search agencies, the SEO agency and Canon internal teams for our B2B & Developing Regions Business Units and supporting functions
  • Supporting the SEO Specialists, as required, to develop & deliver search insights to Consumer, B2B and Developing Regions business units
  • Working with other Canon regions to identify opportunities for collaboration which deliver increase search efficiency & effectiveness

What we ask

We need people who can achieve the exceptional by working collaboratively, who have the courage to risk new ways of doing things and the ability to see the world the way their customers see it. We're looking for creative problem-solvers like you, someone who can ensure Canon stays ahead in an ever-changing world.

To be successful as the Senior Search Specialist you will have the following skills and experience;

  • Previous experience from a Search agency/client-side Search role
  • Knowledge of implementing microdata/schema.org (desirable) on technical SEO implementation including experience with server redirects, site architecture, taxonomy, faceted search,
  • Strong problem solving and solution finding skills through data mining and analysis
  • Strong knowledge in using website analytics packages (preferably GA), being able to extract appropriate data for analysis and reporting
  • Previous experience managing search agencies
  • Proven track record on drive natural search traffic to retail/e-commerce sites
  • Experience with Search Engine Optimisation (SEO) and related online tools. International experience is an advantage (desirable)
  • Technical knowledge of all aspects of SEO including keyword research, on-page and off-page optimization (desirable)
  • Previous experience of managing on-site search functionality for a brand (desirable)

You will need

As an employee of Canon Europe, you will need to demonstrate the following competencies;

  • Drive for Results  
  • Focus on the Customer
  • Apply High Standards of Accuracy
  • Communicate effectively
  • Plan & Organise effectively
  • Strong communication skills

Further Information

In return for being our Senior Search Specialist you can expect to receive a competitive base salary plus 10% annual bonus, 25 days holiday, DB pension scheme, private medical cover, staff discount across our
product range plus access to many more lifestyle benefits

Canon is enriching lives and businesses in incredible new ways. You can play a part in shaping the future of a company that’s strong, ambitious and considerate, where people do great things together. You can expect the exceptional and achieve the exceptional, with the world's best imaging company.
Canon is changing and so are the markets we supply and the customers we serve. We are on a journey of transition to being a truly customer centric company bringing new services and solutions to our customer communities. To support us on this journey our Corporate Communications and Marketing team are looking for a Senior Search Specialist to join their team and be responsible for working with Canon’s business units, functions, Our Group & affiliate companies, and search agencies to govern and drive the efficiency and effectiveness of search across digital channels.

Apply now

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